🚀 What’s the Secret Behind the World’s Top Product Managers?
93% of high-performing PMs credit one thing: Mastery of the 8 Pillars of Product Management.
From knowing exactly who your customer is, to choosing the right tech, designing agile processes, and fostering a culture of innovation — these 8 Pillars align your product vision with real-world impact.
📈 The result? A 60% higher chance of product success.
💡 Want to know what they are — and how to apply them?
👇 Discover how these Pillars can reshape the way you build, lead, and launch
Why each pillar works — and why they work best together:
🔍 1. Right Customer
Because building the wrong product for the wrong person wastes time, money, and trust.
Focusing on the right customer ensures you're solving real problems that truly matter — creating value people are actually willing to pay for.
🧠 2. Right Technology
Technology isn’t just a tool — it’s a strategic enabler.
Choosing the right tech means building for scalability, security, speed, and future growth — not just patching together quick fixes.
🔁 3. Right Process
Without repeatable, adaptable workflows, even the best teams struggle.
The right process creates rhythm, reduces chaos, and allows for continuous learning — key ingredients of true agility.
🧭 4. Right Leadership
Strong product leadership aligns vision with execution.
It builds trust, fuels accountability, and ensures decisions are made with purpose — not panic.
👥 5. Right Team
A product is only as strong as the people behind it.
The right team brings cross-functional skills, shared ownership, and deep collaboration — turning individual efforts into collective brilliance.
🌱 6. Right Culture
Culture isn’t the soft stuff — it’s the foundation.
The right culture nurtures curiosity, resilience, and innovation — helping teams navigate ambiguity with confidence and creativity.
📣 7. Right Marketing
Even the best product fails if no one understands it.
Right marketing connects your product to the people it serves — through compelling stories, clarity of value, and emotional connection.
⭐ 8. Right Experience
A great product isn’t just functional — it’s delightful.
The right experience ensures your users feel seen, supported, and satisfied — turning them into loyal advocates.
Each pillar is powerful on its own — but when they’re aligned, they reinforce each other:
When you master all 8, you don’t just build products — you build movements.
Products that solve, serve, scale — and stick.
The 8 Pillars of Product Management play a crucial role in enhancing agility within product management by ensuring a focused and responsive approach to development:
The maturity model for product management starts with foundational pillars—understanding the right customer, building the right team, and establishing effective processes. It advances through intermediate pillars like adopting the right technology and fostering a collaborative culture. Finally, the advanced pillars focus on leadership, strategic marketing, and creating exceptional customer experiences that drive satisfaction and loyalty.
Eight Forces to stimulate the best product development
1. What customer problems is this product solving?
2. What technology enablement is taking place to deal with the customer problem?
3. What process steps are implemented to figure out the customer problem?
4. What are all marketing approaches adopted to reach the customer to work out their problem?
5. How has the experience been designed to safeguard customer satisfaction?
6. How the culture has been enabling to work out the customer problem.
7. How teams are engaged to persuade adequate customer satisfaction.
8. How leaders are driving to encourage all the stakeholders are aligned to work out the customer problem.
Let us talk about 4 foundations of the outstanding products ( Internal to the organization)
1. Excellent Culture for Product Development
2. Excellent Leadership for Product Development
3. Excellent Team for Product Development
4. Excellent Process for Product Development
and the next 4 are ( Extraneous towards the market)
5. Excellent Technology for the Product
6. Excellent experience for the Product
7. Excellent Marketing for the Product
8. Excellent Customers for The Product
How Apple’s iPhone Revolutionized the Market through the 8 Pillars of Product Excellence
Actionable insights that correspond to each of the coaching questions
“There is 8 Dysfunction of product management”
Though it is not easy to manage these 8 building blocks of outstanding products and solutions
I have been studying these 8 dysfunctions in product management.
He prefers to help the team so that teams become better.
Recently, Jim has been working as a Product Owner for a complex Digital solution.
Working with all these product based companies GE Medical Systems, Honeywell, ABB, Societe Generale, Royal Dutch Shell, Samsung, and H&M, I am discovering a universal pattern in product building.
Quibi, a highly anticipated mobile streaming platform launched in 2020 by industry veterans Jeffrey Katzenberg and Meg Whitman, aimed to revolutionize how people consume video content.
Microsoft is shutting down Mixer and partnering with Facebook Gaming. What can we learn from this story? How can our Product wheel help?
Zomato – Revolutionizing Food Delivery in India
Zomato, one of India’s leading startups, showcases all Eight Forces for Product Excellence, driving its journey from a restaurant discovery platform to a global food delivery giant.
Apple created this harmony, blending the tangible and digital worlds through its retail experience. Customers could book appointments, check product availability, and make purchases on their phones, bridging gaps that once frustrated shoppers.
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